31 Across

NYT Daily • August 24, 2025

If NEUTROGENA, BIC & VANS merged and opened a winery, they would sell ___

Answer:

CABERNETSAUVIGNON

Hint:

Think of a bold red wine whose name blends a taxi, a pen brand, and a skate shoe.

Explanation:

This clue combines the first letters of three brands—Neutrogena (N), Bic (B), and Vans (V)—to form "NBV," which sounds like "en-bee-vee." That’s a playful nod to "N-B-V," the common shorthand for "Cabernet Sauvignon," a well-known red wine. The joke imagines these companies teaming up to sell wine, with the answer being the wine’s full name spelled out.

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