Shoe polish brand

SHINOLA

This Detroit-based company is known for its high-quality leather goods and watches, though it originally gained fame for a different product in the early 1900s.

The clue "Shoe polish brand" points to SHINOLA, a well-known American company originally famous for its shoe polish in the early 20th century. The name might also ring a bell because of the old saying "You don’t know shit from Shinola," a playful way to call someone clueless—though the brand itself is very real. Today, Shinola is better known for watches and leather goods, but its polish roots make it a perfect fit for the clue.