Outdoor apparel company with mountains in its logo

Answer:

PATAGONIA

Hint:

This eco-conscious brand known for its durable jackets was founded by Yvon Chouinard and takes its name from a rugged region at the southern tip of South America.

Explanation:

This clue points to Patagonia, a well-known outdoor clothing brand that features a mountain range in its logo. The name directly references the Patagonia region in South America, famous for its rugged landscapes, which aligns with the company’s focus on outdoor gear. There’s no hidden wordplay—just a straightforward connection between the brand’s identity and its logo imagery.

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General solving tip

Short grid glue often mirrors map or address abbreviations (ENE, AVE, ST). If the clue looks abbreviated, the answer probably is too.

More tips → General Hints